Fearless PSU :: Video

by Petey Boy posted September 3, 2014 category projects, Video

Starting in 2014, Portland State rolled out a new marketing initiative around the idea of “Fearless”. Fearlessly pursing one’s hopes and dreams.

This main Brand video takes the direct point of view of one of PSU’s students.

This video was created for the soft launch of the campaign. It utilized the archived footage and b-roll from the various activities around campus and finally focusing on alums that have made a difference in their communities.



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